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Virtual vs Physical (in communication’s perspective) – BAINISYS

Virtual vs Physical (in communication’s perspective)

Posted by admin on February 12, 2021 | Featured

Virtual vs Physical (in communication's perspective)

Physical connectivity promotes face-to-face communication. This type of close contact plays a crucial role in developing interpersonal relationships. Virtual connectivity enables efficient information search and exchange. The connection in the virtual world provides a more relaxed and efficient way to build contact with potential partners. In joint working, both types of connectivity contribute to communication and coordination.

Reference:

Bouncken, R. B., Aslam, M. M., & Qiu, Y. (2021). Coworking spaces: Understanding, using, and managing sociomateriality. Business Horizons, 64(1), 119-130.

Tags: coworkingspace

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